Versatile Marketing & Communications Specialist

Employee Social Program Social Media

This page highlights the development and execution of a senior leader employee social program created for Goldman Sachs Asset Management. Built from the ground up, the initiative was designed to expand executive presence on LinkedIn while driving greater visibility and engagement for the broader GSAM brand. The program included onboarding and training senior leaders to participate on the platform, as well as developing bespoke, leader-specific content tied to their work, insights, and industry perspectives. Alongside personalized content creation, the program also introduced a scalable content library of adaptable posts that translated existing brand messaging into a more personal, executive-facing LinkedIn voice.

Bespoke Event - Greg Weiss
Bespoke Event - Greg Weiss
Bespoke Event - Lindsay Rosner
Bespoke Event - Lindsay Rosner
Full Post Here
Full Post Here
Content Library - Event
Content Library - Event
Content Library - Event
Content Library - Event
Full Post Here
Full Post Here
Bespoke Event - Padideh Raphael
Bespoke Event - Padideh Raphael
Bespoke Event - Bryan Jacobi
Bespoke Event - Bryan Jacobi
Full Post Here
Full Post Here
Bespoke Media Appearance - Lindsay Rosner
Bespoke Media Appearance - Lindsay Rosner
Bespoke Media Appearance - Lindsay Rosner
Bespoke Media Appearance - Lindsay Rosner
Full Post Here
Full Post Here
Content Library - Other
Content Library - Other
Bespoke Thought Leadership - John Goldstein
Bespoke Thought Leadership - John Goldstein
Full Post Here
Full Post Here
Bespoke Event / Video - Alexandra Wilson-Elizondo
Bespoke Event / Video - Alexandra Wilson-Elizondo
Bespoke Event / Video - Matt Gibson
Bespoke Event / Video - Matt Gibson
Full Post Here
Full Post Here
Bespoke Event - Alexandra Wilson-Elizondo
Bespoke Event - Alexandra Wilson-Elizondo
Content Library - Thought Leadership
Content Library - Thought Leadership
Full Post Here
Full Post Here
Bespoke Event - Sirion Skulpone
Bespoke Event - Sirion Skulpone
Bespoke Media Appearance - Greg Galnon
Bespoke Media Appearance - Greg Galnon
Full Post Here
Full Post Here
Bespoke Event / Video - Bryon Lake
Bespoke Event / Video - Bryon Lake
Bespoke Event / Video - Hania Schmidt
Bespoke Event / Video - Hania Schmidt
Full Post Here
Full Post Here
Bespoke Event - Alexandra Wilson-Elizondo
Bespoke Event - Alexandra Wilson-Elizondo
Bespoke Event - Stephanie Rader
Bespoke Event - Stephanie Rader
Full Post Here
Full Post Here
Bespoke Event - Salman Niaz
Bespoke Event - Salman Niaz
Bespoke Event - Sabrina Gan
Bespoke Event - Sabrina Gan
Full Post Here
Full Post Here
Bespoke Event - Michael Bruun
Bespoke Event - Michael Bruun
Bespoke Media Appearance - Michael Bruun
Bespoke Media Appearance - Michael Bruun
Full Post Here
Full Post Here
Bespoke Event - Sabrina Gan
Bespoke Event - Sabrina Gan
Bespoke Event Repost - Brendan McCarthy
Bespoke Event Repost - Brendan McCarthy
Full Post Here
Full Post Here

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2026
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